"I'll admit that I haven't always been the greatest at giving ongoing feedback other than saying, "good job" on a regular basis. And with a largely dispersed team it's not alway easy to get to everyone and communicate as much as I would like. Now with iCoachFirst, it's so much easier to give quick feedback as I'm thinking of something to either reinforce or redirect. And the fact that the team has the ability to communicate with me and each other about projects and goals has made a huge difference in the way we work together. Also, goal setting is so much easier now that we have a tool that allows me to share common goals down the line and also that allows us to easily make changes as the company's needs change throughout the year. "