At iCoachFirst, we believe…

The modern workforce deserves a technology-savvy, mobile-first, globally aware performance management solution, one that’s been built from the ground-up to engage employees with real-time feedback, targeted coaching and meaningful collaboration.

Better performance management is possible.

We’re on a mission to modernize performance management and create organizational cultures that put talent first.

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Rishav Gupta, CEO

Rishav founded TalentFirst, the parent company of iCoachFirst, in 2005.  Today, leading businesses around the world - including several Fortune 100 organizations – have adopted the platform to encourage continuous communication and coaching, enable real-time feedback and recognition, and keep managers, employees and teams actively collaborating to impact performance.  In 2017, Rishav rebranded the company under the flagship iCoachFirst® global performance enablement solution.

Rishav has over two decades of strategy and operations experience at some of the largest technology, financial, and human capital management companies.  In leadership roles spanning technology and business growth, Rishav has led the evaluation and integration of technology-based business solutions acquired through joint ventures, mergers, and acquisitions.  Prior to his focus in investment and M&A-related activities within the technology industry, Rishav spent a few years with PeopleSoft (now Oracle), helping the company design and develop an award-winning HRMS software solution. He received an MBA from Columbia Business School and a B.S. in Management Information Systems from Ohio State University.


Ted Power, Chief Customer Officer

Ted Power is the Chief Customer Officer at iCoachfirst. As a recognized thought leader and trusted adviser, Ted also provides insightful counsel to a variety of organizations, including GlaxoSmithKline, Merck, Sanofi-Aventis, Johnson & Johnson, Panasonic, and the U.S. Military (Army Rangers).

With over 15 years of leadership and consulting experience in Talent Management/Organizational Development, Ted has led large-scale global initiatives, including the development and implementation of enterprise-wide competency systems that require the engagement of broad stakeholder groups to ensure optimal organizational adoption.

Ted’s expertise includes behavioral assessment application and interpretation, leadership and team development, organizational analyses and assessment, competency model development and deployment, executive coaching, and sales force effectiveness programs.

Ted graduated from Dickinson College with a B.A. in Political Science.  Prior to joining iCoachFirst in 1996, he worked as a Sales and Marketing professional in the Human Resource Consulting and Retail industries.


Phil Bedrin

Philip Bedrin, Vice President

Philip Bedrin is the Vice President of Life Sciences Solutions at iCoachFirst. With nearly 15 years of experience in the Life Sciences space, Philip is a recognized thought leader in the education and delivery of Coaching, Training and Development, Marketing/Brand, and Talent Management solutions through technology-based platforms.

Philip has led various strategic, global initiatives in the healthcare and biopharmaceutical industries, supporting organizations including Johnson & Johnson, Novo Nordisk, Bristol-Myers Squibb, Gilead Sciences, GlaxoSmithKline, Regeneron, inVentiv Health, Grifols, LEO Pharmaceuticals, Vertical Pharmaceuticals, Purdue Pharmaceuticals, NanoString Technologies, DJO Global, University Medical Center of Princeton at Plainsboro, and many others.

Philip has worked at iCoachFirst (formerly ECI and TalentFirst) for nearly 10 years. In addition to his dedication to iCoachFirst, he has worked for Johnson & Johnson, GetWellNetwork, and AdMed.

Philip holds a B.S. degree in Business Administration majoring in both Marketing and Computer Information Systems from Rider University.

News Coverage

TalentFirst featured in Investors Business Daily…

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TalentFirst featured in Entrepreneur Magazine: How to Address the Problem of Toxic Employees

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What Performance Management Means to Millennials

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Press Releases

iCoachFirst to Showcase Innovative Performance and Field Coaching Platform at 46th Annual LTEN Conference

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TalentFirst rebrands as iCoachFirst

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TalentFirst Appoints Julie Zadow as CMO

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TalentFirst to Showcase Innovative Performance and Coaching Platform at HR Technology Conference

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Performance Management... Reinvented! TalentFirst Unveils Platform to Drive Engagement and Continuous Performance

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iCoachFirst v5.0 showcased at 2017 LTEN Annual Conference in Nashville, TN

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Join Us at HR Tech 2017

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HCI Performance Management Conference

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Join our Company

If you’re looking for an opportunity to showcase and share your talents with a modern, rapidly growing SaaS-based performance management company, we would love to meet you!

Our unique culture, company values, and passionate desire for delighted customers and successful results make iCoachFirst a dynamic, challenging, fast-paced and rewarding place to work.

iCoachFirst is conveniently located in central New Jersey and offers competitive compensation and benefits packages, as well as a variety of additional employee perks. We would love to hear from you, please reach out: Email us at